A record 50.4 million American adults plan to bet on this year’s Super Bowl, wagering a total of $16 billion, the gambling industry’s national trade group predicted Tuesday.
The American Gaming Association forecasts that 1 in 5 American adults will place a bet on Sunday’s NFL championship game between the Philadelphia Eagles and the Kansas City Chiefs.
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This estimate does not include legal wagers or those made with illicit bookies, or among casual friends and family.
As the U.S. legal sports betting market grows, the total expected wager this year will be more than twice the amount last year.
There are three additional states offering legal sports betting this year — Kansas, Ohio and Massachusetts — compared with a year earlier, for a total of 33 states plus Washington, D.C. Maryland also added mobile sports betting in the past year, but it had in-person wagering for last year’s Super Bowl.
Over half of American adults reside in areas where legal sports betting is allowed.
“Every year, the Super Bowl serves to highlight the benefits of legal sports betting: Bettors are transitioning to the protections of the regulated market, leagues and sports media are seeing increased engagement, and legal operators are driving needed tax revenue to states across the country,” said Bill Miller, the association’s president and CEO.
Hard data is backing up predictions of a record-setting betting market for this year’s game. GeoComply is responsible for nearly all online bets in the U.S. Sports betting market. It verifies that a customer lives where legal sports betting can take place.
That’s up 50% from the same period last year, and the group is predicting record-setting volume for this year’s Super Bowl.
Eilers & Krejcik Gaming Research, an independent analytics firm in California, looked solely at legal bets. This year it forecast a total of $1 billion. The leading states were Nevada ($155m), New York ($111m), Pennsylvania ($91m), Ohio ($85m) and New Jersey (84m). The AGA forecasts did not include their research.
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It was estimated that 10 to 15% would have been wagered on live games after they began. Another 15 to 20 percent would come as parlays. This is a mixture of wagers on the same match, which involves betting on the outcome, the score, and the passing yards that Eagles quarterback Jalenhurts would accumulate.
AGA’s survey showed that bettors are evenly split with 44% betting for the Chiefs, and an identical amount on the Eagles.
FanDuel, which is the official odds provider for The Associated Press reported that Eagles were 1.5 point favorites Monday night.
A wide range of betting options are available on big games, including wagers on which team will win, and what number of points.
Proposition or prop betting on player performance is also very popular. For example, whether Patrick Mahomes as Chiefs’ quarterback will throw more touchdown passes than Miles Sanders or how many yards Eagles running back Miles Sanders will run.
These wagers can be used to predict outcomes for Super Bowl games such as whether or not the coin is tossed heads-up. They also include whether the Super Bowl’s final score will differ from the one recorded in the past.
This article was written by The Associated Press.
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